We’re excited to announce that our cups will soon be even more eco-friendly thanks to a deal with US charity the National Forest Foundation (NFF).
The packaging of our next batch of eco cups will be labelled ‘THIS CUPS PLANTS ONE TREE’, because for each cup purchased, a tree will be planted in an area of degraded forest.
We did extensive research before deciding to partner with the NFF. We were impressed to discover that they have planted 13.5 million trees since 2001 to restore forests. We’re delighted to be working with them to make a positive difference to the environment and help in the battle against climate change.
We’ve already committed to fund the planting of 10,000 trees and are aiming to get to a million over the next few years. So every time someone buys a GoReusable cup, they can be confident that they’re funding the planting, monitoring and care of a tree.
GoReusable eco cups are already good for the environment because:
· they reduce dependence on wasteful and polluting single use cups
· they’re made from sustainable bamboo fibre
· and they’re designed to be long lasting yet biodegradable.
With THIS CUP PLANTS ONE TREE we’re stepping it up another notch. We like to think that makes ours a strong contender for the ultimate eco cup.